Remain relevant in changing times

Are you relevant? Here's how to know: if you're absolutely certain what you offer really matters and you've won the mindshare and heartshare of your clients and potential clients, you "get" the SPUD Factor. SPUD stands for Strategic, Proactive, Universal, and Dynamic. If you aren't sure how relevant you are, or you fear becoming a SPUD Dud, this blog's for you. Find out what it takes to remain relevant in the face of change. Learn from good - and bad - examples how relevancy drives longevity.

9/28/2006

Thank you for visiting my blog. I have changed my blog address to http://www.remainrelevant.typepad.com Please check it out - and tell others! Thanks!

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At December 17, 2006 12:08 PM, Anonymous said...: Ahhh I was wondering where your blog had dissapeared to. Now I know and will catch you at your new link

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About Me

Name: Marilynn Mobley

Location: Marietta, Georgia, United States

I am a Senior Vice President at Edelman, the world's largest independent public relations firm (see www.edelman.com) My background includes 25+ years in the PR profession. I am a professional speaker, consultant and author with a solid track record of teaching corporate executives how to remain relevant to the media, their clients and their employees. My background as a journalist, Fortune 500 communications manager, consultant, Vice President of an Internet Security firm and now as SVP of the world's leading PR firm make me uniquely qualified to anaylze the daily news for interesting examples of organizations that have done an excellent - or poor - job of remaining relevant. Ask me about my humorous keynote on the topic of remaining relevant. You'll laugh the entire time you're learning!

Remain relevant in changing times

9/28/2006

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